Net Promoter Score: A step-by-step guide to reaching product-market fit by efficiently moving from an NPS survey to an updated roadmap. — If you’ve recently launched an innovative product, you’re probably gathering feedback for the next iterations while following a few metrics to ensure product adoption. How to ensure your product fits the market? How to ensure your product satisfies users? …

Pitch: Present your innovative project to executives as you would pitch a startup to investors, with +40 startup pitch decks for inspiration. — Miners find gold under a pile of dust. Some miners believe in a gold mine from the start, and others don’t see it right away. The same is true for new businesses and innovative projects. Your role as an innovation leader, product manager, or business owner is to make this…

Prototype Testing: A step-by-step guide to efficiently testing ideas through prototyping, with a concrete example. — Teams now understand the relevance of testing prototypes, especially for daring innovation projects. It’s pretty evident that testing a 1-week prototype and iterating with users before developing it costs a lot less than spending three months developing something and then realizing that it doesn’t meet users’ needs at the end…

My summary and notes on Stephen King’s book “On Writing: A Memoir of the Craft.” — Companies’ creative people spend most of their time conducting post-its workshops, communicating their ideas to gain buy-in, executing project plans, and removing obstacles. But how about incredible creative people outside companies? Like artists? Specifically bestselling fiction book writers? In his book On Writing: A Memoir of the Craft, Stephen King…

Design Sprints: Resources I use to solve problems and define innovative product strategies through design sprints. — The design sprint is a methodology for solving problems. A small team clears its schedule for a week (or less) to rapidly progress from a problem to a tested solution. The team develops a hypothesis, prototypes an idea, and tests it rapidly with users in a natural environment with as…

My summary and notes on Dale Carnegie’s book “How to Win Friends and Influence People.” — Dealing with humans is a challenge both in business and personal life. I sometimes feel that people go straight ahead on their high-speed train and don’t take the time to stop for a moment to listen to others. While the title “How to Win Friends and Influence People” of Dale…

Personas: A step-by-step guide to building personas to drive innovation, beyond the usual template, with a concrete example. — “But Adam, why would we spend time talking to users? We already know who they are, and we’ve been doing this for +20 years.” It’s the kind of resistance I still face sometimes. However, when I work on a project, I need to talk to users regularly. …

My summary and notes on Geoff Smart’s book “Who.” Resources about hiring (sourcing, interviews, planning, diversity, etc.) — The book “Who: The A Method for Hiring” by Geoff Smart and Randy Street is a reference in recruitment. In this article, I’ll present: #1: Why I read this book #2: The core idea #3: The key concepts #4: How the book upgraded me #5: More resources about hiring #1: Why I Read this Book

My summary and notes on Jim Collins’ book “Built to Last.” Resources on building culture with +30 culture docs examples. — Built to Last, by Jim Collins and Jerry Parras, brought down my stereotypes about exceptional companies one by one like dominoes. It turned out to be my best read in 2020, as the book encouraged me to quit my job and start an entrepreneurial adventure. The authors took a set…